Portfolio

Ashley Sewall

Design Campaign: Euphoria

As part of an advertising design final, I was tasked with choosing a movie, television show, musical or musical artist to create campaign materials for. I chose the popular show, Euphoria, as my muse and designed posters, billboards and merchandise using predominantly Adobe Photoshop.

Cover page says 'euphoria.'
Moodboard with photograph inspiration.
Moodboard with photograph and heavy editing inspiration
Two posters for Euphoria.
The two posters are shown on a wall covered in vines.
The first poster is shown on a bus station wall.
The second poster is shown on a sign.
Three billboard designs based on the posters.
The first billboard mockup.
Billboard mockup of the third design on a wall.
The second billboard as seen on top of a building.
Hoodie with the design from the second poster on the back and text on the front.
Crewneck design with the first poster on the front and text on the back.
T-shirt design with the first poster in frames on the back and text on the front.
Two phone case designs, one with an image from the second poster and the other with the text, 'euphoria.'
Closing slide with the text 'designed by Ashley Sewall.'